Why every business needs a website.
With over 80% of Americans using their computers at home or at work to find products and services over the Internet, it's evident that no business can adequately survive without establishing some sort of presence in cyberspace.
A website is a crucial element of your business that goes beyond the complementary paper stationary you use to impress clients: It's a persistent and live connection to your resources. A well designed homepage allows potential customers to know more about you and your company, gather information about your offerings, see product images, and provide a communication channel 24/7 spanning the globe.
Does your current website need an overhaul?
Your website is very important to project your corporate image. After all, clients making selections between competing businesses may make their final decision based on the impression a site has on them. For instance, if your site is visually unappealing, or if your site cannot be accessed over cell phones, or by handicapped persons, then you are loosing this market.
Your website needs to be W3C and CSS standards compliant. This means designing pages optimized for accessibility, performance, and aesthetic impact. Your clients will experience a fast loading page accessible not just from browsers, but from cell phones and braille devices- without compromising on style.
Avoid Flash
Flash based sites, or sites laden with Flash objects, have become too prevalent on the net because of their entertainment value, adding little to site performance or content value. When cosidering your website design, please keep in mind the downside of Flash: